Game maker Zynga attacks costs, to slash 15% of jobs

The logo for the online gaming company Zynga is shown in this photo taken in Washington, DC on Jan 6, 2014. Zynga on Jan 30 said it would slash its workforce by 15 per cent and expand a cost reduction plan in a bid to regain its financial footing.&nb
The logo for the online gaming company Zynga is shown in this photo taken in Washington, DC on Jan 6, 2014. Zynga on Jan 30 said it would slash its workforce by 15 per cent and expand a cost reduction plan in a bid to regain its financial footing. -- FILE PHOTO: AFP

SAN FRANCISCO (REUTERS) - Video game maker Zynga Inc said on Thursday it would slash its workforce by 15 per cent and expand a cost reduction plan in a bid to regain its financial footing.

The San Francisco-based game company, known for its Farmville game, is expected to cut about 314 jobs, the company said.

Shares in Zynga were halted in after-hours trading after closing at US$3.56 on the Nasdaq on Thursday.

Zynga also said that it acquired mobile game developer NaturalMotion, which has created games like Clumsy Ninja for Apple mobile devices, for US$527 million (S$671 million) in cash and stock.

The game publisher, once among the hottest tech companies with rapid revenue growth from popular Facebook-based games, was caught off guard as the games industry saw a boom in mobile games. The company has renewed its focus on transitioning to smartphones and tablet titles, the increasingly preferred format for casual gamers.

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