SIA seeks like-minded partners as part of transformation

That's the reason for discussions with Malaysia Airlines, says CEO as he quashes merger talk

SIA chief executive Goh Choon Phong says the airline wants to ensure its place as the market leader and continue to inspire passion in its people. ST PHOTO: KEVIN LIM
SIA chief executive Goh Choon Phong says the airline wants to ensure its place as the market leader and continue to inspire passion in its people. ST PHOTO: KEVIN LIM
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As Singapore Airlines (SIA) continues to transform its business in the face of growing competition, a key strategy is to find the right airline partners to grow with, said its chief executive officer Goh Choon Phong.

This is why SIA and Malaysia Airlines (MAS) are discussing potential areas of cooperation. But there is no talk of equity, he added.

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A version of this article appeared in the print edition of The Straits Times on September 17, 2019, with the headline SIA seeks like-minded partners as part of transformation. Subscribe