MindChamps to open 20 pre-schools in Malaysia

(From left) Victoria Education chief executive Jeffrey Lai Jiun Jye, MindChamps PreSchool founder and chief executive David Chiem and Victoria Education managing director Edwin Tan at the signing ceremony.
(From left) Victoria Education chief executive Jeffrey Lai Jiun Jye, MindChamps PreSchool founder and chief executive David Chiem and Victoria Education managing director Edwin Tan at the signing ceremony.PHOTO: MINDCHAMPS

MindChamps PreSchool aims to open 20 pre-schools in Malaysia, following a deal announced yesterday.

The agreement involves Malaysian education group Victoria Education serving as a master franchisee.

MindChamps plans to have the 20 international pre-schools operating by 2024, it said yesterday.

The company already has franchise deals in the United Arab Emirates, Vietnam, the Philippines and Myanmar, and owns and operates 10 centres in Australia.

It said the 20 Malaysian campuses will be "styled as a learning village, where classrooms are clustered in community groupings around common collaborative spaces, allowing children from different ages to interact and learn in a social setting".

It plans to open the first campus in June next year, with a flagship 10,000 sq m facility in Kuala Lumpur for about 1,000 children expected to be ready in 2021.

A campus in Johor Baru, due to be ready by the end of next year, is expected to cater to 650 children.

Both campuses will feature a multi-level sensory garden and a 20m-long indoor swimming pool, among other facilities.

Victoria Education chief executive Jeffrey Lai Jiun Jye said in a statement: "We were instinctively drawn towards MindChamps' breakthrough pre-school curriculum, which has a proven track record of success in the competitive Singapore market."

Singapore Press Holdings, which publishes The Straits Times, owns a 20 per cent stake in MindChamps.

MindChamps shares closed down one cent, or 1.58 per cent, to 62 cents yesterday after the announcement.

A version of this article appeared in the print edition of The Straits Times on October 11, 2018, with the headline 'MindChamps to open 20 pre-schools in Malaysia'. Print Edition | Subscribe