Taking Stock Of Stocks

He knows he's right on the MoneyMax

In this series, The Sunday Times and the Singapore Exchange's research team interview company bosses to help investors get a better look at a firm's operations, one that goes beyond the financials.

MoneyMax executive chairman and chief executive Lim Yong Guan says the company was incorporated in 2008 with a vision to transform traditional pawnbroking into a modernised, trusted and convenient financial solutions provider. Today, each store is br
MoneyMax executive chairman and chief executive Lim Yong Guan says the company was incorporated in 2008 with a vision to transform traditional pawnbroking into a modernised, trusted and convenient financial solutions provider. Today, each store is bright, modern and sophisticated, manned by experienced and friendly staff, not unlike a chic jewellery boutique.ST PHOTO: YEN MENG JIIN

MoneyMax, which listed on Singapore Exchange in August 2013, is a leading pawnbroker, retailer and trader of jewellery, pre-owned luxury bags and watches.

Since establishing its first store in 2008, the group has expanded to 68 outlets in the region, making it one of the largest pawnbroking chains with a presence here and in Malaysia.

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A version of this article appeared in the print edition of The Sunday Times on June 24, 2018, with the headline 'He knows he's right on the MoneyMax'. Subscribe