Me & My Property

Buy, build and sell - that's her business strategy

Ashleigh Ivory founder and managing director Cassiopea Yap with her husband Eric Tan and daughter Denyse. The factors Ms Yap looks out for when buying property are the potential capital appreciation, rental yield, location and condition of the property
Ashleigh Ivory founder and managing director Cassiopea Yap with her husband Eric Tan and daughter Denyse. The factors Ms Yap looks out for when buying property are the potential capital appreciation, rental yield, location and condition of the propertyBT PHOTO: KHALID BABA
The family now lives in a rented 6,600 sq ft black and white semi-detached house at the former Seletar Airbase. Ms Yap likes the quiet area with the surrounding trees as well as the garden where she can enjoy a cup of English tea and entertain guests.
The family now lives in a rented 6,600 sq ft black and white semi-detached house at the former Seletar Airbase. Ms Yap likes the quiet area with the surrounding trees as well as the garden where she can enjoy a cup of English tea and entertain guests.BT PHOTO: KHALID BABA
The family now lives in a rented 6,600 sq ft black and white semi-detached house at the former Seletar Airbase. Ms Yap likes the quiet area with the surrounding trees as well as the garden where she can enjoy a cup of English tea and entertain guests.
The family now lives in a rented 6,600 sq ft black and white semi-detached house at the former Seletar Airbase. Ms Yap likes the quiet area with the surrounding trees as well as the garden where she can enjoy a cup of English tea and entertain guests.BT PHOTO: KHALID BABA

Ashleigh Ivory founder is working towards a fully paid-up penthouse and buying a few properties abroad

The founder and managing director of Ashleigh Ivory, Ms Cassiopea Yap, is constantly searching for quality products and services that promote a healthy family lifestyle.

Set up in 2007 with a paid-up capital of $500,000, her company - which has a staff strength of four to six - conceptualises and markets these products globally.

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A version of this article appeared in the print edition of The Sunday Times on March 25, 2018, with the headline 'Buy, build and sell - that's her business strategy'. Print Edition | Subscribe