Asian Insider

Skier Eileen Gu needs to be 'all in' if she wants to represent China

Eileen Gu has lucrative endorsement deals largely in the Chinese market estimated to be worth S$46.6 million. PHOTO: EPA-EFE
China's Eileen Gu competes in the women's freeski slopestyle final run during the Beijing 2022 Winter Olympic Games on Feb 15, 2022. PHOTO: AFP
Eileen Gu competes during the women's freestyle skiing slopestyle final at the Beijing 2022 Olympic Games on Feb 15, 2022. PHOTO: EPA-EFE
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BEIJING - After winning her second Olympic medal, a remarkable feat by any standards, much less one by an 18-year-old making her Games debut, one question continues to surround freestyle skier Eileen Gu: Why is she so secretive about her nationality status?

Even as China's propaganda machinery throws itself entirely behind the American-born athlete representing China, a debate has ensued online about the apparent double standard in allowing the skier to hold dual nationalities.

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