A bigger stage for virtual idols in metaverse
The global metaverse hype has hit China in a big way. Tech companies are rolling out wildly popular digital worlds, virtual idols and real estate built on blockchain technology. China Correspondent Aw Cheng Wei reports.
Sign up now: Get insights on Asia's fast-moving developments
BEIJING • Like any other influencer in China, Ayayi maintains an active social media presence on popular platforms Weibo, Xiaohongshu and Douyin, regularly updating her 770,000 followers on what she is doing.
In the posts, Ayayi can be seen posing with fellow celebrities Grace Chow, Jing Boran and William Chan, dishing out fashion tips and promoting events.