The Straits Times
www.straitstimes.com
Published on Nov 19, 2012
 

Do-Not-Call registry balances needs of consumers and businesses

 
 

WE THANK Mr James Poh for his suggestions on the national Do-Not-Call (DNC) registry ("Establish a 'You Can Call Me' registry instead", Nov 8).

Through three rounds of public consultations, the Ministry of Communications and Information has received strong support for the national DNC registry.

We have also carefully considered the feedback received, including the "opt-in" approach mentioned by Mr Poh.

Individuals who do not wish to receive marketing messages may register with the registry under the "opt-out" approach.

The approach was chosen as it best balances the needs of consumers and business operations.

A simple and free-of-charge process for registering with the registry will be put in place to ensure opting out is easy and convenient for consumers.

The "opt-out" approach will also provide protection for young children, the elderly and the disabled, as all Singapore telephone numbers may be registered with the DNC registry.

Organisations that wish to send marketing messages to any Singapore telephone number must obtain clear and unambiguous consent from these individuals, or persons who may act on the behalf of children, the elderly and the disabled.

Peer M. Akbur

Director,

Corporate Relations Division

Ministry of Communications and Information