The Straits Times
Published on Aug 30, 2012

Sony CEO says Vita gaming sales near expectations


BERLIN (REUTERS) - Sony chief executive officer (CEO) Kazuo Hirai said on Thursday that its new gaming device Vita was mostly selling in line with its expectations, though in some places it was off the pace.

Vita hit the stores earlier this year, the latest in a line of mobile gaming gadgets in the spirit of Nintendo's Game Boy and Atari's Lynx, but some analysts have questioned whether there is room for such a device in a market increasingly dominated by games played on smartphones and tablets.

"Worldwide, the Vita is pretty much along where we would expect it to be, maybe trending behind in certain territories," Mr Hirai told Reuters on the sidelines of IFA, Europe's biggest consumer trade show, held in Berlin.

He declined to disclose where sales were lagging.