StarHub and the Singapore Sports Council (SSC) signed a Memorandum of Understanding (MOU) today to offer more local sports content to a wider audience.
The move will see will events such as the Schools National championships, national opens and also events at the upcoming Singapore Sports Hub that feature local athletes. The MOU was signed by StarHub CEO Tan Tong Hai, SSC CEO Lim Teck Yin, at Pasir Ris Sports and Recreation Centre.
The three-year MOU, signed in the presence of Acting Minister for Culture, Community and Youth Lawrence Wong, will see an overall increase in local sports content on StarHub's broadcast platforms, with more National Sports Associations being featured in its programming.
StarHub also announced a new free-to-air channel SuperSports Arena, which is available to all Singapore households on 76.25MHz from Oct 10. A sports news programme, SuperSports 360, will air daily on this new channel.