SINGAPORE - SingPost is launching a set of Hello Kitty plush toys and stamps designed for Singapore's 50th anniversary celebrations.
The SG50 soft toys come in five outfits: three Hello Kitty figurines are dressed in the traditional garb of cheongsam, baju kurung and sari; one dons an SG50 outfit, which is a red and white T-shirt with the logo "I love Singapore"; and the last one comes in a khaki colonial postman uniform, and holds a tiny letter.
All the Hello Kitty toys come with Vanda Miss Joaquim ribbons, that are adorned with the national flower.
The set of five will be sold at $88, and will be available at 10 post offices from April 9. The post offices are Ang Mo Kio, Jurong Point, Killiney Road, Newton, Orchard, Robinson Road, Singapore Post Centre, Suntec, Toa Payoh Central and Woodlands Central.
Interested collectors can also pre-order from www.sg50hellokitty.com from 10am on Feb 23.
SingPost has also created SG50 Hello Kitty MyStamp folders that feature Hello Kitty with some iconic Singapore landmarks.
These will be available from Feb 17 at River Hongbao and on www.sg50hellokitty.com. They will also be sold at all post offices from Mar 4.
Mr Woo Keng Leong, senior executive vice-president and head of Postal Services, said: "To commemorate Singapore's 50th anniversary, SingPost has lined up a series of SG50 activities throughout the year... This month we are pleased to launch this exclusively designed Hello Kitty commemorative series, a treat that is sure to excite fans and collectors, as part of SingPost's SG50 celebrations."