SINGAPORE - For two hours, some 800 individuals of all ages and backgrounds put their best foot forward for a good cause.
Fitness enthusiasts, students and even preschoolers, took part in the launch of the annual 3M Step-Up Challenge, held on Thursday (June 6) at the OCBC Arena in the Singapore Sports Hub. Whether by leaping up stairs, jumping on trampolines or moving on steppers, they set a new record of a total of 620,000 steps - eclipsing the current record of 200,000 steps that was set at the event last year.
The fifth instalment of the annual challenge is jointly organised by the multinational company 3M and the South-East Community Development Council.
To be held over nearly two months, ending Aug 28, the initiative aims to inspire 30,000 people to accumulate 10 million steps and household items for 4,000 disadvantaged families in the South East District.
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One 3M household product will be donated for every 500 steps taken and one household pack will be given to a household for every 2,500.
The 3M household pack will consist of basic household products that include sponges and cleaning cloths - among others.
Mr Victor Chan, a member of Team Strong Silvers, a trio of seniors who are well known for their athletic prowess, said he wanted to participate in the initiative as he has a "passion to help out needy families."
The 65-year-old is no stranger to such sporting endurance events, having participated in 8the Iron Man Triathalon and Sundown Marathon.
3M is also partnering with NTUC Fairprice to have aerobic steppers placed at selected outlets to encourage grocery shoppers to try them out.
Members of the public can join in the project at several roadshows across Singapore.