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New family pledge emphasises the importance of family values in society

Singapore's first official family pledge was launched on Tuesday, July 30, 2013, to encourage individuals to reaffirm their commitment to their loved ones. -- PHOTO: NATIONAL FAMILY COUNCIL
Singapore's first official family pledge was launched on Tuesday, July 30, 2013, to encourage individuals to reaffirm their commitment to their loved ones. -- PHOTO: NATIONAL FAMILY COUNCIL
Singapore's first official family pledge was launched on Tuesday, July 30, 2013, to encourage individuals to reaffirm their commitment to their loved ones. -- PHOTO: NATIONAL FAMILY COUNCIL
Singapore's first official family pledge was launched on Tuesday, July 30, 2013, to encourage individuals to reaffirm their commitment to their loved ones. -- PHOTO: NATIONAL FAMILY COUNCIL

Singapore's first official family pledge was launched on Tuesday to encourage individuals to reaffirm their commitment to their loved ones.

"It (the pledge) talks about family as the foundation of society, that every one of us has a part to play to strengthen the family," said chairman of the National Famly Council, Mr Lim Soon Hock. Mr Lim added that research has shown that people who make a commitment through a pledge are more likely to follow through with their intentions. Several organisations plan to distribute the pledge and it will also be shared on social media platforms.

The pledge was launched on Tuesday afternoon by the National Family Council at an appreciation lunch for its members and partners involved in this year's National Family Celebrations which were held last month. Acting Minister for Social and Family Development Chan Chun Sing hosted the lunch and also spoke about the continued importance of family as a social safety net.

"No matter what our economic successes or failures may be, the family will always be the central institution in our society," he said.