Krispy Kreme to open at Tangs Orchard

Popular American doughnut chain Krispy Kreme will be opening its first outlet at Tangs in Orchard Road in October. -- ST FILE PHOTO: FRANCIS CHAN
Popular American doughnut chain Krispy Kreme will be opening its first outlet at Tangs in Orchard Road in October. -- ST FILE PHOTO: FRANCIS CHAN

Popular American doughnut chain Krispy Kreme will be opening its first outlet at Tangs in Orchard Road in October.

Famed for its light and fluffy doughnuts coated in its signature sugar glaze, the store will be located in the basement level of the department store.

The company behind the franchise here is Star 360 Holdings, better known for retailing and distributing footwear and apparel across Asia Pacific. Brands under its retail-distribution umbrella include Japanese labels Asics and Onitsuka Tiger, as well as kid's clothing label Polo Kids.

Krispy Kreme in Singapore will be the company's first foray into food and beverage. The Straits Times understands that there is talk of opening a second outlet, but nothing has been finalised yet.

Founded in 1937, the American chain has more than 700 offshoots in more than 20 countries including Thailand, Lebanon, Australia and the United Kindgom.

rltan@sph.com.sg