That's the message of a US$90 million (S$135 million) campaign aimed at luring tourists scared off by the outbreak, which has killed at least 86 people worldwide.

The government-funded campaign will feature ads with opera singer Placido Domingo, champion golfer Lorena Ochoa and other national heroes.

President Felipe Calderon said on Monday that Mexico will also invite international celebrities to visit, but he didn't name them.

Tourism is Mexico's third-largest source of legal foreign income.

But H1N1 flu fears have stemmed the flow of visitors and pushed hotel occupancy to a record low. -- AP