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Young PAP video: Good message, bad delivery

To connect with modern-day voters, style is as important as substance

Published on May 17, 2014 12:30 PM

In politics this week, a kerfuffle erupted over a video produced by cadres of the People's Action Party's youth wing, Young PAP (YP), who were lampooned for their bad acting.

The four-minute clip about the youth wing's hopes for the PAP and Singapore went viral for all the wrong reasons, and got some quarters drawing conclusions that it was yet another sign that the party was out of touch with voters.

This forced a response from the party, which said in a Facebook post that the "humble, in-house production" in no way detracts from the genuine and sincere work that the youth wing had done on the ground. Environment and Water Resources Minister

Vivian Balakrishnan quipped that "actions speak louder than words" in the PAP.

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