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Yoma Strategic, Mitsubishi team up to deal in Bridgestone tyres in Myanmar

Published on Jul 8, 2014 3:44 PM
 
Bridgestone Motogp tyres are seen in the paddocks of the Italian Grand Prix at Mugello circuit in central Italy on May 29, 2014. Yoma Strategic Holdings, through its 70 per cent-owned subsidiary, Myanmar Motors, has teamed up with Mitsubishi Corporation to provide sales support for Bridgestone tyres in Myanmar. -- PHOTO: REUTERS

SINGAPORE - Yoma Strategic Holdings, through its 70 per cent-owned subsidiary, Myanmar Motors, has teamed up with Mitsubishi Corporation to provide sales support for Bridgestone tyres in Myanmar.

Under the deal, Mitsubishi will hold 70 per cent of the joint venture company, First Japan Tire Services Company, with the balance held by Myanmar Motors.

The other 30 per cent of Myanmar Motors is owned by First Myanmar Investment Co, an affiliate of Yoma, which is part of the Serge Pun & Associates' (Myanmar) enlarged group of companies (SPA Group).

Mitsubishi and SPA Group signed a business alliance memorandum of understanding last October to jointly explore business opportunities in Myanmar, including automotive service and elevator-related businesses.

 
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