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Electronics giant Panasonic wants Singaporeans to eat its vegetables

Published on Aug 4, 2014 11:11 AM
 

SINGAPORE (Reuters) - Japan's Panasonic Corp , best known for its television sets and home theatre systems, wants to feed Singaporeans its radishes and lettuce.

A unit of the electronics conglomerate last week started selling to a chain of Japanese restaurants in Singapore fresh produce grown in what it says is the first licensed indoor vegetable farm in the island state.

The move ties Panasonic's deeper push into farming technology with land-scarce Singapore's ambition to reduce its near-total reliance on food imports.

"We foresee agriculture to be a potential growth portfolio, given the global shortage of arable land, climate change and increasing demand for quality food as well as stable food supply," Mr Hideki Baba, managing director of Panasonic Factory Solutions Asia Pacific, told reporters.

Panasonic's first indoor vegetable farm at its factory in Singapore in July 2014. -- PHOTO: REUTERS
 
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