Audi to take No. 1 premium car spot by 2020: CEO
Published on Jul 7, 2012 10:20 PM
FRANKFURT (REUTERS) - Volkswagen unit Audi aims to become the world's largest maker of premium cars no later than 2020, Audi chief executive officer (CEO) Rupert Stadler was quoted telling Sueddeutsche Zeitung in an interview published on Saturday.
Asked when Audi expected to become the No. 1 and overtake BMW as the world's largest luxury carmaker, Dr Stadler was quoted saying: 'By 2020 at the latest. It is not about overtaking BMW tomorrow or the day after, but to seize and secure the top position.'
Dr Stadler had previously set a goal of making Audi the world's top premium carmaker by 2015.
He also said the company would present 'very good numbers' for the first half of the year, which the company is scheduled to release on July 31.
To continue reading, log in if you are a subscriber
If you are not a subscriber, you can get instant, unlimited access here