Hyundai rises to match its Japanese rivals with the Venue

Hyundai crossover a fine example of how South Korean cars are now a match for many of its Japanese rivals

The Hyundai Venue S is light, efficient and well-equipped for an entry-level car.
The Hyundai Venue S is light, efficient and well-equipped for an entry-level car. ST PHOTOS: BENJAMIN SEETOR
The Hyundai Venue S is light, efficient and well-equipped for an entry-level car.
The Hyundai Venue S is light, efficient and well-equipped for an entry-level car.
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With a car named Venue, is Hyundai Motor saying it has arrived? If it is, it is not entirely groundless.

In three decades, the South Korean group's cars have risen from obscurity to match many of its Japanese rivals' and, in some cases, overtake them in areas such as ride and handling, innovation and packaging.

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A version of this article appeared in the print edition of The Straits Times on January 25, 2020, with the headline Hyundai rises to match its Japanese rivals with the Venue. Subscribe