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Amazon's smartphone fails to kindle a Fire among reviewers

Published on Jul 24, 2014 11:17 PM
 
An Amazon representative shows off the 3D map features of the company's new Fire smartphone at the company's campus in Seattle, Washington on June 18, 2014. Amazon's new Fire smartphone features "gimmicks" - such as 3-D effects and an object scanner - that may not be enough to entice users away from similarly priced Apple iPhones and Samsung's Galaxy S5, reviewers said. -- PHOTO: REUTERS

(REUTERS) - Amazon's new Fire smartphone features "gimmicks" - such as 3-D effects and an object scanner - that may not be enough to entice users away from similarly priced Apple iPhones and Samsung's Galaxy S5, reviewers said.

Among the features of its first smartphone, Amazon has introduced Dynamic Perspective, four cameras that track a user's face and simulate a 3-D effect on the screen.

The phone also touts a Firefly scanner that allows users to point the phone at an object and be directed to Amazon's online store to buy it.

Those features, however, failed to impress reviewers of the phone, which goes on sale in the United States from Friday.

 
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