Jack Daniel's toasts rising demand with new distillery
(REUTERS) - The makers of Jack Daniel's whiskey will spend more than US$100 million (S$127.7 million) to increase production to sate the growing thirst for the world-famous Tennesse whiskey.
Jack Daniel's maker Brown-Forman Corp will build a new distillery, adding stills, barrel warehouses and related infrastructure to boost production at its Lynchburg, Tennessee factory, the oldest registered distillery in the United States.
"This is the first time since prohibition that we are going to be constructing a distillery from grassroots," Master Distiller Jeff Arnett told Reuters on Thursday.
Sale, production and transportation of alcohol was banned in the United States from 1920 to 1933.