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'Blacks for sale' online ad sparks outrage in Brazil

Published on Jan 11, 2014 7:43 AM

RIO DE JANEIRO (AFP) - A shocking ad on one of Latin America's biggest online marketplaces, offering "blacks for sale for one real" (53 Singapore cents), has sparked outrage in Brazil and a police investigation.

The ad featured a photo of two black children, and suggested any blacks purchased could "serve as carpenters, masons, cooks, security guards, nightclub bouncers, janitors, garbage collectors, or housekeepers". Within a few hours, some 1,700 Brazilian responded with outraged comments.

Government officials also weighed in, with the agency in charge of racial equality urging online vendor MercadoLivre to turn over information on the author of the ad to bring charges against him.

The ad was "an offence to the entire society", rights official Carlos Alberto Silva Junior told Agence France-Presse (AFP) on Friday.

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