Yahoo buys Bignoggins for more bright ideas
SUNNYVALE, California (AP) - Yahoo has bought Silicon Valley startup Bignoggins Productions as part of its quest for more bright ideas in mobile applications.
The acquisition of Bignoggins announced on Monday is the latest in a series of mostly small deals that Yahoo Inc has completed since the Internet company hired Ms Marissa Meyer as its chief executive nearly a year ago.
Ms Mayer, a longtime executive with Google Inc before defecting to Yahoo, has been paying relatively small amounts to bring in more compelling technology and mobile engineering talent.
As with most of the other acquisitions completed since Ms Mayer's arrival, Yahoo didn't disclose how much it is paying for Bignoggins. That's a sign the price was too small to have a significant impact on Yahoo, which ended March with US$5.4 billion (S$6.8 billion) in cash.