US cracks down on fad weight-loss powders, skin creams
WASHINGTON (REUTERS) - Americans putting their faith in so-called miracle cures to shed unwanted pounds are bound to be disappointed, United States (US) regulators said on Tuesday in announcing settlements with four companies accused of deceptively advertising such weight-loss products.
The Federal Trade Commission (FTC) won agreements from L'Occitane, Inc.; Sensa Products LLC; HCG Diet Direct LLC; and Leanspa LLC.
The settlements required them to drop unsubstantiated claims from their ads and, in some cases, to return money to consumers.
The FTC also urged media outlets to scrutinise advertisements more carefully to avoid publishing potentially misleading ads, noting that some of the advertisements for the products - from food additives to skin creams - appeared in mainstream publications.