Sony pins hopes for profit on PlayStation 4, sets Feb 22 launch in Japan
TOKYO (REUTERS) - Sony Corp announced the Japanese release of its PlayStation 4 on Monday as the electronics maker braces for a console war with Microsoft Corp that could make or break the Japanese firm's struggle to return to profit.
Sony said it will launch the PS4 on Feb 22 in Japan, three months later than its Nov 15 release in the United States.
The basic version of the PS4 will retail for 39,980 yen (S$516), in line with its North American US$399 price tag. That compares with US$499 (S$638) for Microsoft's Xbox One, which will be rolled out on Nov 22.
With the PS4, Sony is hoping its gaming division - one of its key businesses along with its mobile and imaging segments - will power a return to profit after the company rejected a proposal from activist shareholder Daniel Loeb to spin off its lucrative entertainment business.