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Nintendo shoots for pole position with Wii U video game console

Published on Dec 9, 2012 4:56 PM
 
This picture taken on Dec 8, 2012, shows customers displaying their purchases after buying Japanese gaming titan Nintendo's new videogame console Wii U at a shop. Nintendo is hoping the Wii U will catapult it back to pole position in the video game sector, but analysts are divided on whether Nintendo can reboot its fading glory. -- PHOTO: AFP

TOKYO (AFP) - Nintendo is hoping its new Wii U console will catapult it back to pole position in the video game sector, but analysts are divided on whether the Japanese gaming titan can reboot its fading glory.

Last month, Nintendo released the long-awaited follow-up to its hugely successful Wii in the lucrative US market, selling an eye-popping 400,000 units in the first week alone as fans cleared store shelves.

At Amazon.com, Wii U consoles were being offered at opening prices hundreds of dollars above list prices of US$300 (S$365) for basic models and US$350 for "deluxe sets".

The firm is shooting for a similar reception in its fiercely competitive home market, where the Wii U was released Saturday, Dec 8. Nintendo and rivals Sony and Microsoft, makers of the PlayStation and Xbox, are battling for control of a sector worth about US$44 billion annually, according to industry figures.

 
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