Nintendo cuts Wii U price, plans lower-priced device for holidays
SAN FRANCISCO (REUTERS) - Nintendo Co Ltd plans to offer a new handheld gaming device and a US$50 (S$64.14) discount on its most expensive Wii U console in North America and Europe, to compete with rivals Microsoft Corp and Sony Corp as they prepare to release new hardware.
Nintendo said on Wednesday it will start selling the product, called 2DS, on Oct 12, priced at US$129.99, which is US$40 and US$70 less than its two 3DS devices. The new gaming device is a lower-resolution version of the popular 3DS and will play DS games and 3DS games in 2D graphics.
The new product, which will come in red and blue and will have two screens and a camera, is about as big as a 3DS laid out flat, but without the foldable clamshell design of the 3DS.
Known for games with characters like Mario and Zelda, Nintendo has faced stiff competition from inexpensive or free mobile games on tablets and smartphones. Games on iOS and Android devices are eating into the market share of consoles and handheld devices.