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HTC launches smartphone with revamped software to take on Samsung

Published on Feb 20, 2013 6:21 AM
 
HTC president Jason Mackenzie shows the new HTC One during a launch event in New York, on Feb 19, 2013. Taiwan's HTC Corp has unveiled the new smartphone that it hopes will set it apart from the crowd of Google Android devices on the market and help it to make up ground lost to Samsung. -- FILE PHOTO: REUTERS

LONDON (REUTERS) - Taiwan's HTC Corp has unveiled the new smartphone that it hopes will set it apart from the crowd of Google Android devices on the market and help it to make up ground lost to Samsung.

The HTC One is powered by Google's software, but the company has distinguished it from rivals by using new software to replace icons on the home screen with a personalised stream of news articles, social networking updates, photos and video.

Chief executive Peter Chou told reporters in London that the BlinkFeed feature would reinvigorate the smartphone experience.

"BlinkFeed transforms your home screen into a live feed of information that matters to you," he said.

 
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