Google taps long-time executive Susan Wojcicki to head YouTube
SAN FRANCISCO (REUTERS) - Google Inc executive Susan Wojcicki has been appointed new head of the company's YouTube video business, a source familiar with the matter told Reuters.
The move, in which Ms Wojcicki will replace Mr Salar Kamangar, represents the latest change to Google's top properties by chief executive Larry Page and comes as Google is striving to turn the popular video portal into a bigger money-maker.
"It's one of the biggest traffic sources on the Internet, so it makes sense to want to try to monetise the best they can," said Needham & Co analyst Kerry Rice.
Google does not disclose YouTube's financial results, though analysts believe the website generates several billions of dollars in annual revenue from video ads and other promotions.