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Facebook tailoring ad services for businesses

Published on Oct 2, 2012 7:55 AM
 
An illustration of an Apple iPhone displaying the Facebook app's splash screen in front of the login page in this May 10, 2012 file photo in Washington, DC. Facebook's chief operating officer was in New York on Monday working to bolster investor confidence with assurances that the social network was intent on making money. -- PHOTO: AFP 

NEW YORK (AFP) - Facebook's chief operating officer was in New York on Monday working to bolster investor confidence with assurances that the social network was intent on making money.

Ms Sheryl Sandberg echoed co-founder Mark Zuckerberg's disappointment in the company's dismal stock market debut in May and said that revenue-generating schemes being considered included charging for upscale services.

"As we increase our investment in monetisation, we're thinking about premium services for businesses," Ms Sandberg said in an interview aired on CNBC.

"We've heard from businesses all over the world that they want more from us, there are things they'd pay for, they want us to provide, so it's an area we're starting to explore."

 
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