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Apple launches iPhone trade-in programme in US

Published on Aug 31, 2013 1:35 AM
 
Apple's iPhone 5 (left) and previous generation 4S (right) are displayed in this Sept 12, 2012 file photo in SanFrancisco, California. Apple on Aug 30, 2013 began letting US iPhone owners trade in their smartphones for credit toward buying new models. -- FILE PHOTO: AFP

SAN FRANCISCO (AFP) - Apple on Friday began letting US iPhone owners trade in their smartphones for credit toward buying new models.

The California company's trade-in programme kicked off in the wake of unconfirmed reports of a Sept 10 event at which Apple will unveil new iPhones, with rumours ranging from a gold handset to a low-price version aimed at emerging markets.

"iPhones hold great value," Apple spokeswoman Amy Bessette said in an email reply to an Agence France-Presse inquiry.

"So, Apple Retail Stores are launching a new programme to assist customers who wish to bring in their previous-generation iPhone for reuse or recycling." She would not specify how much Apple is paying for old iPhones, but they can fetch US$300 (S$382) or so depending on model at an array of websites or US consumer electronics shops that buy handsets.

 
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