Football: Bundesliga signs 5-year global deal with 21st Century Fox
BERLIN (REUTERS) - The Bundesliga has signed a five-year global broadcasting agreement with 21st Century Fox, it said on Monday, as it seeks to broaden its international exposure and close the gap on the richer English and Spanish leagues.
The five-year deal, starting from the 2015/16 season, will see matches from the top two German divisions broadcast in every country in north and Latin America, a majority of countries in Asia including Japan, as well as selected European territories.
"These deals underline the fact that the Bundesliga has been recognised as a top media right in the sports business world,"said German football league (DFL) CEO Christian Seifert in a statement.
"The collaboration with global partner 21st Century Fox gives German professional football new chances for wide global reach and growth in the near future."