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Mass-market clothes can still be good buys in Singapore

High-end items may be pricier here, but shoppers can still find bargains

Published on Mar 11, 2014 8:27 AM
 
The EIU survey found that Singapore is the most expensive place in the world to buy clothes, but its focus was on high-end stores. For high-street brands such as H&M (above) that are popular here, local shoppers seem to be getting a better deal on some items than shoppers overseas. -- ST PHOTO: ONG WEE JIN

A recent survey found that Singapore is the world's priciest place to buy clothes but it failed to note that some items from mass-market brands are actually cheaper here than elsewhere.

The study by the Economist Intelligence Unit (EIU) focused on expatriates and assumed that they shopped at high-end stores.

And while the finding that high-end shopping costs more here than elsewhere seems valid, most local shoppers do not venture that far upmarket.

High-street brands such as Uniqlo from Japan and H&M from Sweden are popular and, for at least some items, shoppers here seem to be getting a better deal than shoppers overseas.

 
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Background story

Comparing prices of two products  

  • Women's ultra-stretch jeans from Japanese high-street brand Uniqlo 

Singapore - S$59.90

Tokyo - 3,990 yen (S$49)

Paris - €39.90 (S$70)

New York - US$39.90 (S$51)

  • The Mini Borough Bag Retro from American luxury brand Coach

Singapore - S$795

Tokyo - 66,150 yen (S$814)

New York - US$378 (S$479)

SOURCE: UNIQLO, COACH INTERNATIONAL WEBSITES