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China's Xiaomi sells out 5,000 smartphones in 8 minutes, reveals units sold for first time

Published on Mar 13, 2014 3:08 PM
 
The Chinese phone upstart that is taking a bite out of gadget maker Apple's market in China is keeping up its impressive start in Singapore, its first market outside Greater China. -- FILE PHOTO: XIAOMI

The Chinese phone upstart that is taking a bite out of gadget maker Apple's market in China is keeping up its impressive start in Singapore, its first market outside Greater China.

On Thursday, Chinese phone maker Xiaomi announced it had sold out 5,000 of its Redmi phones in just eight minutes after they went on sale on its website at noon. Its previous batches of phones sold online for the Singapore market had also sold out within minutes.

Thursday marks the first time that Xiaomi had revealed the number of phones it sold, in response to criticism that its popularity here might be more gimmick than real as it did not reveal Singapore sales numbers previously.

Some netizens had said that the Chinese firm might have been hyping up its sales here by releasing very small batches of phones, which can then sell out quickly.

 
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