Yahoo snaps up e-commerce app startup Lexity
SAN FRANCISCO (AFP) - Yahoo on Wednesday said it bought e-commerce platform start-up Lexity, racking up its 20th acquisition since Marissa Mayer became chief last year.
Yahoo did not disclose the financial terms of the deal to buy Lexity, a four-year-old company specialising in software applications that help small businesses attract and service customers.
Lexity, founded by former Yahoo employee Amit Kumar, boasts tens of thousands of clients spread across 114 countries.
"We've been humbled by the overwhelming positive response," Mr Kumar and his team said in a blog post. "We are excited to join forces with Yahoo and to continue building on our vision." Lexity applications will continue to operate as independent offerings.