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Sigh, it's Psy again with a new single

The Korean singer's new single, Gentleman, is similar in musical style and dance steps to Gangnam Style, but will it be as sensational as his first hit?

Published on Apr 21, 2013 8:05 AM

A gentleman never beats a woman, but Gentleman sure could knock the daylights out of Boyfriend.

Gentleman, South Korean singer Psy's new song after his worldwide hit Gangnam Style, was viewed more than 10 million times within 24 hours of its release on YouTube on April 12. This is a new record, deposing Canadian pop singer Justin Bieber's previous record of eight million views in one day for his song, Boyfriend.

And in five days, Gentleman earned more than 100 million YouTube views. Gangnam Style, the first song to get more than one billion views on YouTube, took about two months to reach 100 million hits when it was released last year.

Psy's new offering could be seen as Gangnam Style's sequel. The earlier music video is a comical satire of the lifestyles of the rich in Seoul.

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Background story

“When you have something so successful and you make a copy, it is going to be seen as ‘not so good’ as a matter of expectation.”

MR KEN LIM, director of Hype Records, on the fact that Psy should have attempted something different from the Gangnam Style “formula”