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'Modest' swimwear sheds its mothballs in US

 
Published on Aug 11, 2012
1:30 PM
Two models wear swimsuits by HydroChic on the beach in Long Beach, New York on July 2, 2012. -- PHOTO: AFP

WASHINGTON (AFP) - Modest bathing suits have shed their mothballs and come back in style in the United States, with a clientele spanning the religious, the curvy and the sun-sensitive.

"Definitely, there was a need for it," said New York fashion designer Regine Tessone.

"There are a lot of women who need to wear one, including myself," added Ms Tessone, an orthodox Jew who calls her line "original kosher swim wear".

While still a niche industry, modest swim wear is experiencing a boom as retailers see a steady stream of new buyers eager to snap up their four - yes, four-piece swim sets, cover-up dresses and body suits.

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