Kevin Spacey, Eva Longoria find starring roles online
(REUTERS) - Desperate Housewives alum Eva Longoria's new project won't bring her back to ABC, or any traditional United States (US) television network. The actress will produce and lend her voice to Mother Up!, a 13-episode adult animated comedy available in the US this fall only on the online video site Hulu.
Longoria, Kevin Spacey, John Goodman and other top Hollywood actors are being wooed by the growing number of Silicon Valley companies rushing to get a foothold in consumers' living rooms with exclusive shows that feature big names and hefty budgets.
As video streaming technology makes watching videos on laptops and mobile devices as easy as flicking on a TV set, Amazon.com Inc, Google Inc's YouTube, Yahoo and Microsoft Corp are setting up shop in Hollywood to produce or license their own series.
Their models are pay TV channels like HBO and Showtime that built their subscriber rolls by creating shows like HBO's Sopranos or Showtime's Homeland that a TV viewer couldn't get anywhere else.