Beyonce's UN video prompts humanitarian outpouring
UNITED NATIONS (AFP) - A music video by pop singer Beyonce helped inspire one billion messages for World Humanitarian Day on Sunday, which the United Nations said was a social media record.
The singer recorded the music video, I Was Here, for the UN campaign to generate one billion messages encouraging people to do a good deed.
"The World Humanitarian Day 2012 campaign has made social media history by sharing more than one billion messages of hope," the UN said in a statement.
The UN launched its campaign on Aug 2 to collect the messages, which were distributed on Sunday in honour of humanitarian workers.