Zhejiang to use Singapore as a base for its companies

Firms from both countries to gain as they tap each other's strengths to advance

A worker at a Forchn Holdings warehouse in Hangzhou, Zhejiang province, tending to customers' e-commerce orders with the help of a digitised order and inventory management system.
A worker at a Forchn Holdings warehouse in Hangzhou, Zhejiang province, tending to customers' e-commerce orders with the help of a digitised order and inventory management system. ST PHOTO: LIM YAN LIANG

One is a Chinese behemoth, with its regional headquarters in Singapore. The other is a homegrown outfit, which today has a presence in China and across the Asia-Pacific.

Instead of competing, the two logistics firms, Forchn Holdings and Singapore firm YCH Group, see complementary strengths in teaming up to expand across South-east Asia. They hope to leverage on China's Belt and Road Initiative (BRI) to link up Asia with much of the world through massive infrastructure projects.

To underscore the potential benefits, Zhejiang province has named Singapore as one of its first three overseas stations to help its companies expand abroad. The move, recognising Singapore firms' potential to unlock South-east Asia for Chinese companies looking to go international, was announced on Wednesday at the Fourth World Zhejiang Entrepreneurs Convention, a gathering of more than 33,000 business people from the Chinese province.

Singapore is the first station for the e-commerce-focused province that major Chinese firms such as Alibaba and Net Ease call home, with the other two stations being in Poland and the Czech Republic.

Mr Zhang Guobiao, who will lead the Singapore station, said the city state provides a face that is "easier for all to accept" for a Chinese firm looking at overseas expansion. Singapore's good global reputation and wide network of relationships also make it an attractive springboard from which to go international, he added.

"If I collaborate with an Australian or a Japanese partner, I know it is a two-way partnership, but if I work through Singapore, I know I can grow it into a multi-partner investment should I later want to venture into the Middle East or Africa," he said. "These things make Singapore a good platform for Chinese companies to tap on."

As chairman of Forchn Holdings Group, the Chinese logistics giant, Mr Zhang is putting his money where his mouth is. Forchn Holdings and Singapore firm YCH Group said on Thursday that they will join hands in developing South-east Asia's logistics sector. For starters, they are looking to launch next year a fund of more than S$100 million to acquire and develop warehousing and other logistics assets, starting with markets projected to see an explosion in e-commerce sales such as Indonesia and Thailand.

A study by Google and Temasek Holdings last year predicted that e-commerce in South-east Asia will grow 16-fold in the coming decade, reaching US$88 billion (S$119 billion) in 2025.

Online retail sales are already taking off in places like Thailand, growing more than 100 per cent last year compared to brick-and-mortar sales, which grew 10 per cent.

YCH's executive chairman Robert Yap said the tie-up shows Singapore can serve as more than just a financing and project-management hub for Chinese companies looking to go international with the momentum of the BRI, and that local firms can also get a slice of the cake by bringing their expertise to the table.

For instance, Forchn cut its teeth handling China's meteoric consumer e-commerce market and heavy volumes, and is adept at providing multi-channel logistics where it also serves direct retailers and minimarts from the same warehouse. YCH is known as a technologically advanced logistics player, whose space-efficient, automated warehouses make use of radio-frequency identification tags and drones.

A Chinese partner also opens access to the Chinese marketplace and a Chinese customer base, said Dr Yap, who noted that the BRI has made financial institutes more confident in underwriting large-scale projects in the region even as the Chinese government supports highly its firms venturing abroad.

Join ST's Telegram channel and get the latest breaking news delivered to you.

A version of this article appeared in the print edition of The Straits Times on December 01, 2017, with the headline Zhejiang to use Singapore as a base for its companies. Subscribe