THE new pro-marriage TV commercial featuring a widow talking affectionately about her late husband's noisy body functions is generating a lot of hot air among netizens.

The commercial, which debuted earlier this month, has sparked mixed reactions to its message that, rather than wait for Mr or Ms Right, people can build imperfectly beautiful relationships.

It is not just its implied message of settling for second best that is getting attention.

The commercial has also been slammed for plagiarism.

Read the full report in Monday's edition of The Straits Times' LIFE!