MISSING - 200 cows. Or wooden cutouts of the animal, to be more precise.
That's one third of some 600 that were put up on Jan 25, the eve of Chinese New Year, in 50 places islandwide.
The cutouts, in red, blue, pink, yellow and green, bear auspicious Chinese characters like prosperity and luck.
They belong to Moove Media, an advertising arm of transport giant ComfortDelgro.
The objective, said Moove's CEO Jayne Kwek, is to 'bring cheer and hope to Singaporeans'', especially in the current downturn.
Read the full report in The Sunday Times.