WITH its glittering shopfronts lining Serangoon Road, Little India has long been popular with shoppers hunting for a good deal on gold jewellery.
However faced with rising competition and declining profit margins, some businesses in recent years have resorted to underhand tactics to squeeze customers, says a new survey on Little India goldsmiths by the Consumer Association of Singapore (Case).
Out of 10 randomly selected goldsmiths on Serangoon Road, Case found six weighed jewellery with tags, which can inflate the final price of the item. Six also passed credit card or Nets fees on to consumers, which is not allowed under credit card companies' agreements.
Read Tessa Wong's full story in Thursday's edition of The Straits Times.
